1 Microsoft Power Automate
Best for companies that want workflow from the vendor they already use
Power Automate is made by the same vendor, uses the same accounts, and reaches the Microsoft 365 and Dynamics data your people already work in. The price is published, charged per user for Premium and paid yearly, with premium connectors included. Nothing else on this list starts with that much of your environment already connected.
Watch for. Unattended desktop flows need a Process license for each bot, and a bot runs one unattended desktop flow at a time.
- How it charges
- Per user or per bot, paid yearly
- Main limit
- Daily request limits per license, unattended bots cost extra per bot
2 Nintex
Best for microsoft 365 companies with document-heavy approvals
Nintex ranks second for Microsoft companies. It is often used around SharePoint and Microsoft 365, and it is aimed at the document-heavy approval workflows that Microsoft companies often have. A company that finds itself building the same kind of approval flow repeatedly may prefer a product devoted to it. Nintex Automation CE is multi-tenant cloud, and self-hosting means the separate K2 product.
Watch for. The yearly starting price is well above the cost of a few Power Automate licenses. The price suits a company that runs many workflows.
- How it charges
- Yearly, in three tiers, with only a starting price published
- Main limit
- Tier contents and usage limits are not published
3 Custom build by Black Badger
Best for microsoft companies whose process outgrew a chain of flows
This guide is published by Black Badger, and custom workflow systems are what we build. Custom is third here because a Microsoft company should try Power Automate first. When one process has grown into dozens of linked flows that only their author understands, a purpose-built system is simpler. It can sign people in with their Microsoft accounts and work with the mail and files they have, with no per-user automation license.
Watch for. You still need someone who owns the system after launch, the same way someone owns your Microsoft tenant today.
- How it charges
- One-time build scoped in writing, then running costs such as hosting
- Main limit
- Needs a scoping call first, and suits companies of 50 or more employees
What a custom build involves, and how to ask about one
4 Kissflow
Best for microsoft companies that want process apps outside IT
Kissflow is fourth. Some Microsoft companies want process building to sit with operations and not with the IT team that runs the tenant. Kissflow gives those teams a separate low-code platform for approval and process apps, with unlimited integrations listed on its pricing page. It ranks below the top three because it is a second platform to buy when a capable one already comes from your main vendor.
Watch for. Kissflow sells fixed annual agreements and publishes no price. Compare the quote with what the same users would cost on Power Automate Premium.
- How it charges
- Quoted, on fixed annual agreements
- Main limit
- Quote only, fixed annual agreements
5 Workato
Best for microsoft companies with many non-Microsoft systems
Workato ranks fifth. Power Automate is a weaker fit for a company that mostly connects non-Microsoft systems, and Workato suits that company better. If your mail and files are Microsoft but your CRM, HR and finance systems are not, a process that crosses all of them may fit better on a platform built for many systems and a central automation team.
Watch for. Workato is quoted per customer and has no self-serve start. Plan for a sales process before any trial.
- How it charges
- Quoted, with a usage component tracked by capability
- Main limit
- Quote only, with concurrency and on-prem agents set by edition
6 ServiceNow App Engine
Best for microsoft companies that also run the Now Platform
ServiceNow App Engine ranks sixth. Some Microsoft 365 companies also run the Now Platform, and for them App Engine is a serious candidate, since workflow apps share the Now Platform data and security model. For a Microsoft company without ServiceNow it is not a sensible first purchase, which is why it is last on this list.
Watch for. The vendor publishes no App Engine price. Foundation caps custom tables and scoped apps, and Prime removes those caps.
- How it charges
- Quoted by sales, in Foundation and Prime packages
- Main limit
- Quote only, custom tables and scoped apps are capped below Prime